The dates for the written and electronic modular examination can be found in ZEUS, under the ‘Modular examination registration’ menu point, or by selecting the following link: Modular examination dates.
The written or electronic modular examination in Marketing lasts 2 hours in all curricula!!!
Important: The modular examinations in Marketing in the winter semester 2021 are currently scheduled as exams in presence. They will take place electronically in the lecture hall (SPU exam).
If the COVID-19 situation requires it, the upcoming modular examination in Marketing will take place in distance mode as REMOTE-ONLINE-PROCTORED-EXAM (ROPE) = written digital exam. Furthermore, the Department of Marketing and International Management may decide to offer the modular examination as a ROPE exam.
Information about digital exams can be found here:
Mobile phones/smartphones are not allowed!
WE RESERVE THE RIGHT TO CHANGES!
Questions in modular examinations in Marketing are written in German. However, you can answer the questions in either German or English.
Registration for modular examinations (Fachprüfungen aus Marketing und Int. Management)
Registration takes place via the examination book in ZEUS.
IT IS, WITHOUT EXCEPTION, NOT POSSIBLE TO REGISTER FOR MODULAR EXAMINATIONS (Fachprüfungen aus Marketing und Int. Management) OUTSIDE THE REGISTRATION PERIODS!
The written modular examinations (Fachprüfungen) from MIM and from Media Management take place in electronic format. For this purpose, you need your own laptop. This must be tested before the modular examination date! Test dates and further information can be obtained from the E-learning Service.
Moodle course for info stands & checklists (information available in German.)
On request, login details for the Moodle coordination course will be sent out to you again in the event that you haven’t yet received them: manuela [dot] pirker [at] aau [dot] at
Modular examination (Fachprüfung) reading lists & literature recommendations
The scope of the examination material in the literature is defined by the contents of the respective lectures and workshops.
A special reference collection containing selected literature for the Marketing and International Management modular examination (Fachprüfungen) has been put together at the Alpen-Adria-Universität Klagenfurt university library.
Reading lists, as well as sample tests, can be found in the Moodle course Lecture material for the modular examination Marketing and International Management, and Media Management (information available in German).