Risk management instruments could prevent many so-called undesirable events in hospitals. However, for these tools to work efficiently, a safety culture is required, which needs to be introduced and implemented gradually. Šehad Draganović is investigating how this might be achieved.
Money is money: so why should we care how it is given? A new study on complaint handling, recently published in the renowned Journal of Service Research, delivers fresh insights: People who complain react differently, depending on how the financial compensation is presented.
Employees who volunteer are not only a boon for the image of the company: In cases where an organisation supports volunteering, it profits through increased organisational commitment. These are the key findings of a new study recently presented in the journal “Applied Psychology”.
When companies perform good deeds, they do this for different reasons: From altruism to image considerations – the motives for so-called CSR measures are manifold. What is essential, however, is that CSR measures must be perceived as credible by the employees, as they are often the ones who constitute the “face” of a company. They implement the CSR measures and communicate the commitment beyond the borders of the company. Sarah Desirée Schäfer is investigating the perception and evaluation as well as the impact of CSR measures and CSR communication upon employees.
While prices in the Western world tend to end in 0, 5 or 9, many prices in Asia end in the number 8. A new study has explored the effects of the “lucky number” 8 in pricing practices.
For many years, retail and service industries have deployed atmospheric stimuli such as music, scent and colour in order to influence consumer behaviour. Until recently, the results of scientific studies investigating the effects have been inconclusive, impeding the formulation of conclusive generalisations. Now, following the meta-analytic recalculation of data from 66 distinct studies, a research team has successfully demonstrated that the presence of music, scent and colour produces significant positive effects on customers’ shopper behaviour.
ad astra hat Holger Roschk im Klagenfurter Delikatessengeschäft Jäger getroffen und mit ihm über die Chancen und Risiken von Premiumhandelsmarken gesprochen und nachgefragt, welche Bedeutung sie für den Lebensmitteleinzelhandel haben.
Zahlreiche empirische Studien zeigen, dass Konsumentenentscheidungen und –verhalten von der jeweiligen Kultur geprägt sind. Eine aktuelle Untersuchung kommt zu einem gegenteiligen Ergebnis: Entgegen bisheriger Annahmen verhalten sich Besucherinnen und Besucher bei dem internationalen Kaffeehaus-Riesen Starbucks nicht so, wie man es entsprechend ihrer kulturellen Prägung erwarten würde.