Media and Convergence Management: Ideally qualified for professional challenges!

Isabell Koinig is the programme director of the Master’s degree in Media and Convergence Management. Her research interests are broad and cover a spectrum that includes the science of advertising and market research, media economics, and international management. She spoke to us about interface management, nomophobia, and her personal approach to media studies.

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Alpen-Adria Visiting Professorship 2019 – Welcome, Prof. Tanja Oblak Črnič, PhD

We are pleased to welcome Professor Tanja Oblak Črnič, PhD from the University of Ljubljana at the department of Media and Communications, as an Alpen-Adria Guest Professor of the Faculty of Humanities for the spring semester of 2019. Read more

Pharmaceutical advertising can empower patients

Autumn is flu season and that means it is high season for pharmacies selling over-the-counter cold and flu remedies. Those who aren’t reminded by their own running noses, are sure to be alerted to these types of pharmaceutical drugs by advertisements and posters. A team of researchers has recently studied the extent to which pharmaceutical advertising supports the so-called self-empowerment of patients. The investigation focused on Brazil, the fastest-growing pharmaceutical drug market in the world.

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Rätselhafte Bildwelten

In einer Welt, in der das Subjekt stets damit zu tun hat, sich ein Bild von sich zu machen und andere darüber ins Bild zu setzen, untersucht das Forschungsgebiet der Visuellen Kultur wesentlich mehr als künstlerische Werke der Hochkultur. Anna Schober beschäftigt sich (auch) mit populären Bildwelten und lernt daraus viel über das Betrachten sowie über Betrachtete und Betrachtende.

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